Author Archives: Richard Clunan

About Richard Clunan

I run Wordfruit. My background is in copywriting, marketing, and design. Wordfruit is a specialist copywriter recruitment site for a global market, through which you connect with only Top-class copywriters. I always want to know how we can do things better. I appreciate your comments.

I heard somebody laugh at an ad

Richard Clunan / August 31, 2010 / Leave a comment

Yesterday, it was. On the Dart (suburban Dublin rail). And it was a real out-loud laugh. Even better: it was followed by at least 5 minutes’ conversation on who’s a sucker? / who’s a cruncher? They weren’t copywriters, or art directors (I don’t think); they weren’t asked about the ad; … Continue reading →

Welcome to the Wordfruit blog

Richard Clunan / August 22, 2010 / 2 Comments

Hi, We’re inviting posts from experts in the areas of copywriting / advertising / marketing / PR / design / recruitment. Posts should not be structured to sell anything, though there can be useful links within posts. Following your post, you are welcome to include a short bio and a … Continue reading →

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